Vivinavi : San Francisco : (United States) San Francisco

Sairaku Dining Group was founded in 1886 and is headquartered in Saitama Prefecture. We are a company that operates restaurants centering on Japanese cuisine, including Japanese restaurants, buckwheat noodle restaurants, and Japanese-style ramen restaurants. Originally, Hinodeya Shokudo was just one restaurant in rural Saitama, but through my experience of working overseas in Europe and the United States in my 20s and 30s, I realized the uniqueness of Japanese food in the world （ the concept of umami and dashi ） and the excellence of cooking techniques. He decided to make the wonderful Japanese food culture universal and enjoyable to anyone anywhere in the world ！ and to spread the culture of dashi ！. In 2016, he expanded into the U.S.

We, "Wafu Ramen Hinodeya HIONODEYA RAMEN AND BAR," born from such a process, are not simply an "overseas ramen restaurant" selling ramen. We are here to spread the culture of dashi and the appeal of umami throughout the U.S. and the world through Japanese-style dashi ramen. This is a business model that we have entered in order to carry out this philosophy. We are competing not with "tonkotsu" (pork bone) ramen, which is the mainstream ramen in the U.S. and the rest of the world, but with Japanese-style "dashi ramen". Our one and only Dashi Ramen is differentiated and has established a new genre as "Japanese Ramen" made by a chef who has mastered Japanese cuisine, and since opening in the CA Bay Area, where the number of Ramen restaurants is increasing, we have always been ranked at the top in the region.

In 2016, Hinodeya expanded into the U.S. and began operations in San Francisco's Japantown. Since then, to date, the company has operated four directly managed restaurants in San Francisco, California, one directly managed restaurant in Dallas, Texas, and its first directly managed restaurant in Los Angeles is a popular ramen restaurant opening in September. The company is still in the process of growing. We are also working hard to achieve our goal of five global regions （ North America ・ Latin America ・ Asia ・ Oceania ・ Europe by 2030 ） and to continue to make great strides toward this goal. Of course, we will continue to expand in Japan and the U.S., so we are also looking for people who can help us attack and protect these markets.
In addition, in December 2025 （, our long-awaited new business model, Soba Dining SORA, is scheduled to open in San Francisco's Japantown. This will be another restaurant where you can taste Japanese "Dashi".

The company structure and strategy is to "Succeed with the system, win with the team ！", while maintaining and further brushing up the completed recipes and operations. Our philosophy is to provide our customers with "a happy dining experience, a sense of Japaneseness, and happiness" through our food, not only through our differentiated products themselves, but also through our meals. And through our work, we value our colleagues. We are such a team that aims to work happily and enjoyably while interacting with customers, colleagues, and people.

No experience is necessary. There is nothing difficult to think about. No special skills are required. If you like people, want to make people smile, and want to be active in the world, please join our team ！ We are waiting for you.